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spotlight: top 10 toys from my sweet muffin

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Sometimes I have the urge to hoard all of my “secret” sources for great new toy finds. If I told you where I find everything, then I’m deeply afraid you’ll stop needing me and this blog. Super needy, I know. And a little paranoid. I’m turning over a new leaf. Today, let’s take a peek […]

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wooden toys once lost, now found

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You guys. You know that moment when you find something you thought you’d lost forever? I was a huge fan of Soopsori toys, but realized they were no longer producing some time ago. Yet, I’d see a glimpse of their work on smaller boutique sites. I thought, well, it must be old stock, right? Guess what. […]

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the italian wooden toys you’ll dream about

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Okay, so I’m still a little distracted by my new Smallful printables – I just want to go stare at the site and triple check that everything is working. It’s so silly, but when you create something new, it’s so exciting. Luckily these toys grabbed my attention.   Milani Wood is, you guessed it, based in Milan. […]

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20 out of the box baby shower gifts

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What do you buy everyday? It can vary so much, right? Some days it’s all sweet baby shower gifts and the perfect shade of nail polish. Other days it’s just toilet paper and toothpicks. These baby shower gifts are all inspired by the new Amex EveryDay Credit Card, a no-annual fee credit card, rewarding Card Members […]

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the green tones of music

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There is a beautiful-to-look-at and beautifully-made new line of wooden toys for kids: Green Tones toys are sustainably made, child development focused, and so sweet to look at too! Musical instrument toys for the pre-k set can be pretty bland, but these have both the great design cues we love, and the real-life musical functionality […]

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Mamas and Papas with Donna Wilson

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Now where the heck was this when Birdie was new? She claims she still wants to ride in a stroller at the ripe old age of 5, but I just don’t think she’s going to fit in one of these. Donna Wilson is a long-time favorite. She’s such a whilrwind of textile design, and with […]

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these cars are better than yours

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Sometimes, the simpler the toy, the better. After all, the running joke among parents everywhere is to just give them a cardboard box! Sometimes I agree, but sometimes I want to add some inspiration to their lives. I have a feeling Nickster Toys would agree with me. Or I agree with them, or something like […]

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the 10 best bunnies for your Easter

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When I’m designing a new toy, I often start with a bunny first. There’s something about rabbits that appeal to everyone – and their basic shape is always familiar as long as it includes some tall pointy ears. That makes them the perfect animal for almost any stuffed toy idea. S0, all in all, stuffed […]

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do you need unique baby toys?

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Whenever I need a dose of pretty for kids, I know I can count on My Sweet Muffin. For instance, she’s stocked up on some adorable new toys by Moulin Roty. I always love Moulin Roty’s peculiar sensibilities – the new line includes donkeys, and a cabbage activity toy. Isn’t that awesome? Because aren’t we […]

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your baby wants these toys – and so do you

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There are baby toys, and then there are Baby Toys. There are the ones that will be heirlooms, the ones that your baby will love forever but you will always hate, and the expensive ones that no one ever played with. Then there will be Kid-O baby toys. These little wonders are everything. Affordable, well-designed, […]

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this is the next doll we need!

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Dolls everywhere! That could be my motto. You know the dreaded cat ladies with 10 cats? I think if I was a single lady approaching 40, I would be that lady but with dolls. I think that might be creepier. Ah well, we are what we are! Today I thought I’d reintroduce all of us […]

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list-making: top 5 coolest stackers

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So I think when I was a little tiny itty bitty thing, there was only one well-known stacker: the Fisher Price classic. You know, it was in a Wizard of Oz palette (that’d be rainbow), with a wobbly base, and that waxy plastic reminiscent of a by-gone era? Yep. I bet many of you had […]

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it takes two of a kind

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It’s “Spring Break” over here – even though we’re staring at 2-3 feet of snow outside our window. So it’s 5 days of Birdie and I, like two peas in a pod. Hanging out together, making art together, and being silly. At least, that’s the hope. I’m keeping my fingers crossed that we’ll stay as […]

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playtime nyc – the best of the best for kids

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One of these days I plan to get back into the trade shows, doing the rounds in January, February, and March. But in the meantime, we’re all lucky enough to live in a digital world where we can get a sneak peek into the brands that will be debuting their latest and greatest at all […]

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ride’em high, ride’em low: modern ride-on toys

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I’ve been shuffling through the internet for good Toy Fair 2014 coverage. So far, I’m finding the most information on Instagram – social medai rules! I was amazed to discover that the adorabel Jelly Bean Racer (top of post) is made by Little Tikes. More shocking? It’s only $19.99. Seriously. It reminds me of the […]

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